E-com Brief
Day at a glance
- Wildberries launched a limited-time offer for Chinese cross-border sellers: the entry licence fee drops from RMB 10,000 to RMB 500 (−95%), running until Aug 31.
- CBR official rates (set Aug 25, effective Aug 26): USD 84.4635, EUR 98.5182, CNY 12.5659 — the yuan up 1.46% versus the previous effective day.
Wildberries Updates
WB cuts China-seller entry fee by 95% (10,000→500 yuan, until Aug 31)
Wildberries launched a limited China-seller promo: entry fee cut from 10,000 to 500 yuan (−95%), +500 ad credits, yuan pricing and payout; valid until Aug 31, 2026. New registrations also get withdrawal fee cut from 0.8% to 0.75%/0.7%. Veterans grumble their 10k was wasted; some see it as post-warehouse-crisis seller grab — advice: cheap trial, but don't stock one risky warehouse.
Local-Currency Settlement & Payments
CBR rate Aug 26: CNY 12.5659 (+1.46%)
CBR official rate Aug 26: USD 84.4635 / EUR 98.5182 / CNY 12.5659; yuan +1.46% vs Aug 25 but within the Q3 weakening trend. Russia-China local-currency settlement near 99%, CIPS advancing. Rubled cost and payout purchasing power need continuous recalc.